Never Standing Still: Gallery Direct celebrates 50 years

Never Standing Still: Gallery Direct celebrates 50 years
10 March 2023 212 view(s)
Never Standing Still: Gallery Direct celebrates 50 years

 

Still Nifty at Fifty

 

 

Never Standing Still: Gallery Direct celebrates 50 years

Home and outdoor furniture supplier Gallery Direct is celebrating an iconic milestone year, with the business reaching their 50th anniversary. We caught up with Peter Delaney, Managing Director, to find out more about how the company plans to celebrate the occasion, while reminiscing on some key moments over the last five decades.

Gallery Direct has grown to become one of the pillars of the furnishing industry, with ongoing commitment to supplying new products from multiple categories and displaying them in such vibrant settings. It has been some evolution from just UK manufactured mirrors when the business started life back in 1973. The continuous development, and graft behind the scenes, has seen the business grow through each decade, something Peter Delaney, who has been in the hot seat for almost 20 years, is immensely “proud” of. “Looking back at our family business, I feel very proud. My dad Mick, with the support of my mum Brenda, worked hard to bring handmade frames and mirrors to market, all manufactured in South East London. It has been an exceptionally exciting journey that I am really proud of, and thanks to the hard work and talent of the amazing team that we have built around us.”

One key period for Gallery was when Peter and his wife, Nicole, redeveloped the business at the turn of the century, propelling it into the new millennium with a clear strategy of category expansion by developing on-trend commercial home interior solutions. Then, around 10 years ago, new shareholders helped “turbo boost the business further”, allowing for a significant acquisition strategy to be put into place, and the rest, as they say, is history. Back to present day, Gallery used the recent January Furniture Show and Spring Fair trade events to officially kick-off the 50-year celebrations, alongside a raft of new product launches. “At the start of the year, we launched over 500 new lines plus seven new category guides and two edits, alongside exhibiting at both JFS and Spring Fair, which proved to be the perfect platforms for our initial anniversary celebrations,” Peter said. “We had 50-year branding across a range of giveaways along with legendary client hospitality at both shows, while at the Spring Fair, we did special 50-year celebration offers for customers and a 50-year celebratory cake!”

 

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